Innovating for the New Reality: 5 Strategies to Grow & Have Fun Again

Question your entire business model -- sell your product as a service, change your delivery model, tie your price to customer value.

As we emerge from the worst economic downturn in decades, companies may be looking to return to business as usual. Recessions are stressful and boring. We want to get back to growing and having fun again. However, the speed and severity of the recent contraction have altered saving and spending patterns for consumers and businesses alike. It is unlikely that these patterns will be reversed overnight.